Epistemic and information · Political and power concentration
Automated electoral disinformation
Producing false political content stops costing money and time, right in the largest electoral cycle in history.
- Severity
- Severe
- Horizon
- Already happening
- Evidence
- Observed
- Consensus
- Low
This is the risk where fear outran the evidence, and saying so is part of the job. Sayash Kapoor and Arvind Narayanan reviewed the 78 documented cases of AI use in political content during the 2024 elections worldwide: in 39 of them there was no deceptive intent —they were translation, declared satire or campaign production— and for the other 39 they estimated that creating equivalent content without AI would have cost no more than a few hundred dollars. AI did not make an out-of-reach capability cheap; the News Literacy Project also recorded that cheap fakes were used seven times more often than AI-generated content [585]We Looked at 78 Election Deepfakes. Political Misinformation Is Not an AI Problem.View source ↗. Schneier and Sanders look at the same super-cycle —3.7 billion voters eligible across 72 countries— and conclude that the dreaded “death of truth” has not materialised, at least not due to AI [940]The apocalypse that wasn't: AI was everywhere in 2024's elections, but deepfakes and misinformation were only part of the pictureView source ↗. The International AI Safety Report 2026 titles one of its conclusions exactly that: “There is little evidence that AI-generated content is manipulating people at scale” [538]International AI Safety Report 2026View source ↗.
What this does not demonstrate. That same report does not close the case, and its reasons matter: in the lab the effect exists and is measurable, models trained with more computeComputeThe computing power used to train and run an AI: thousands of specialised chips working for weeks in data centres. It is expensive and concentrated in a few companies.For exampleIf AI were a bakery, compute would be the ovens: without big ovens, it does not matter how good the recipe is. are generally more persuasive, and —decisively— manipulative AI-generated content is hard to detect, which makes evidence harder to gather and monitoring harder to do [538]International AI Safety Report 2026View source ↗. The absence of evidence of mass manipulation is in part an artefact of manipulation being hard to see. Nor do the skeptics overextend their position: Budak and co-authors measure misinformation aimed at the general public [166]Misunderstanding the harms of online misinformationView source ↗, not the synthetic harms that do not depend on convincing an electorate —such as the non-consensual sexualised images that led Baltimore to sue X Corp. and xAI [112]Complaint — Mayor and City Council of Baltimore v. X Corp., x.AI Corp., x.AI LLC and Space Exploration Technologies Corp. (Case C-24-CV-26-002129)View source ↗.
Chain of materialisation
PreconditionObserved
Synthetic political content exists and is used
The WIRED AI Elections Project documented 78 cases of AI use in political content during the 2024 elections worldwide. In 39 of those 78 there was no deceptive intent: they were translation, declared satire or campaign production.
Precedents: Mass generation of non-consensual sexualized images with Grok
TriggerLab
The content persuades as well as a human in controlled conditions
The international report summarises the lab evidence: AI systems can be at least as effective as human participants at generating content that persuades people to change their views, and models trained with more compute are generally more persuasive.
Observed and demonstrated evidence ends here. What follows is projection.
CascadeProjected
The jump from existing to altering an outcome
For the 39 deceptive cases, Kapoor and Narayanan estimated that the cost of creating similar content without AI was modest, no more than a few hundred dollars: AI did not cheapen a capability that was out of reach. And the News Literacy Project recorded that cheap fakes were used seven times more often than AI-generated content.
ImpactSpeculative
An election decided by something nobody can audit
The international report titles one of its conclusions thus: there is little evidence that AI-generated content is manipulating people at scale. And it adds the honest caveat: it is hard to detect AI-generated manipulative content in practice, which makes evidence-gathering and monitoring difficult. The absence of evidence is partly an artefact of detection difficulty.
Scenarios where it appears
See on the map →Report a mistake in this entry →
Sources
- [585] We Looked at 78 Election Deepfakes. Political Misinformation Is Not an AI Problem. · Knight First Amendment Institute, Columbia University 2024
- [940] The apocalypse that wasn't: AI was everywhere in 2024's elections, but deepfakes and misinformation were only part of the picture · Ash Center for Democratic Governance and Innovation, Harvard Kennedy School 2024
- [538] International AI Safety Report 2026 · International AI Safety Report (panel con representantes nominados por más de 30 países) 2026
- [229] AI-Generated Images and Deepfakes Had Little Effect on 2024 Elections · The Alan Turing Institute 2024 archived copy only
- [166] Misunderstanding the harms of online misinformation · University of Michigan / Dartmouth College / Microsoft Research / Syracuse University / University of Pennsylvania 2024
- [66] What Public Discourse Gets Wrong About Misinformation Online · University of Pennsylvania 2024 archived copy only
- [493] The levers of political persuasion with conversational artificial intelligence · UK AI Security Institute / University of Oxford 2025 verified through Crossref
- [112] Complaint — Mayor and City Council of Baltimore v. X Corp., x.AI Corp., x.AI LLC and Space Exploration Technologies Corp. (Case C-24-CV-26-002129) · Circuit Court for Baltimore City 2026
- [1060] Reglamento (UE) 2024/1689 (Reglamento de Inteligencia Artificial), Artículo 50 — Obligaciones de transparencia · Unión Europea 2024
- [221] Quick Facts: Transparency rules for AI systems · European Commission — Shaping Europe's digital future 2026